Division of Continuing Professional Studies
Advertising & Marketing
If you are creative, and want to be in the advertising world but not as a graphic designer, then the Advertising & Marketing bachelor’s degree program through Champlain’s Division of Continuing Professional Studies is for you! In our program, you will learn the basic fundamentals of advertising & marketing as well as the important business protocols of the industry such as customer relationship management, consumer behavior and research, and international and interactive marketing, all designed to make you a well-rounded marketer. According to the Federal Bureau of Labor Statistics, “College graduates with related experience, a high level of creativity, and strong communication skills should have the best job opportunities. Those who have new media and interactive marketing skills will be particularly sought after.”
Program Highlights
- Work with experts in the field right from the start. All courses are taught by a mix individuals with experience that will benefit you. Learn the fundamentals from faculty well-versed in how it all comes together; get involved in hands-on projects with faculty who work in the field right now and build a network of colleagues you will have for long after your classes end!
- Take a strong marketing core built on the fundamentals as well as career-specific courses that are designed to get you a job in your interest area.
- Be a part of an innovative program that is like no other! Explore the marketing environment with guest speakers, other students in the degree, and a wide range of instructors from different backgrounds.
- Work with real businesses in a variety of your courses. Vermont is home to a wide range of innovative and dynamic businesses that have broken new ground. Consider Green Mountain Coffee Roasters, Ben and Jerry’s, IBM, and Burton Snowboards. Consulting agencies here work with national clients such as Merrell, Mountain Dew and Unicel.
One Week Training OpportunitiesStep up your skills and advance your career with a seminar or boot camp from Champlain's Workforce Development Center. Online Marketing Boot Camp
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