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Program Highlights
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Designed
by Industry Leaders
In addition
to including the recommendations
of our advisory board
and other broadcast professionals
actively employed in the
broadcasting field, the
broadcasting program follows
the Association for Education
in Journalism and Mass
Communications recommendations
for undergraduate study.
These guidelines emphasize
the inherent connection
between strategy and tactics,
theory and practice. When
such a major is strengthened
by exposure to the business
environment, as does ours,
it better prepares you
to meet the increasing
demand for qualified,
well-rounded broadcast
professionals. |
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Hands-on learning,
real-world experience and a solid
academic curriculum form the foundation
for your career in the information
age.
As a student in
Champlain’s Broadcasting program,
you will explore the countless ways
people and organizations communicate
with each other using words, images,
music and design. You’ll learn
to analyze mass media with a critical
eye, studying the impact on society
and exploring related ethical and
legal issues, and you’ll develop
skills to express your own ideas clearly
and forcefully.
This program is
designed around a primary goal: to
inspire students into elevating our
culture through the creation of thoughtful,
responsible communication.
- Learn
about all aspects of the broadcasting
field -- You’ll learn
both the tactical skills (writing,
understanding of media, etc.) needed
to succeed on a day-to-day basis
and the “big picture”
strategic orientation that organizations
of all types are seeking to help
them deal with today’s increasingly
complex communications challenges.
- Master
professional skills and procedures
using cutting-edge technology --
Gain hands-on experience
with industry-quality equipment
in digital editing suites, a television
studio, plus numerous video labs,
computer labs and audio studios.
Champlain offers state-of-the-art
facilities to teach professional
practices so you can land an entry-level
position armed with an array of
finely honed skills.
- Learn
through a mix of theory and hands-on
experience -- Classes range
from production-oriented, where
you’ll learn to script, direct,
shoot and edit videos shot on location,
to the theoretical, where you’ll
learn the historical and critical
context of mass communication within
a context of cultural, economic
and technological factors, enabling
you to create ethical, enlightened
work.
- Gain
an integrated, interdisciplinary
approach to media education -- By
learning as many facets of the field
as possible, you’ll gain flexibility
and depth of experience. The curriculum
combines production, scriptwriting,
history, theory and management,
plus a strong foundation in business,
to help you develop the confidence,
experience, creativity and discipline
necessary to find employment in
the media industry.
- Learn
about real-life environments from
industry experts -- As
mentors both in and out of the classroom,
the faculty contribute a wealth
of experience from a variety of
professional backgrounds including
radio, television, public relations,
journalism, advertising, publishing,
theater and film.
- Get involved
in an internship -- Jump-start
your career with a 140-hour internship
your senior year at a communication
company, government agency, broadcasting
outlet or public institution. This
real-world experience is critical
in this major to provide you with
a production portfolio for your
employment search.
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