Share Your Champlain News

In order to be more strategic and effective in obtaining press and media attention, the college's Public Information and News office is implementing a new procedure to help gather the news on campus.

Champlain College Press Release Guidelines

We want to help you spread the good news about Champlain College. The information you provide on the form below will be used by Champlain College Public Information writers to create the news releases sent to the media — both on-campus and off-campus media, blogs and social media links.

Please try to submit your information and details at least one month in advance of the date you want your information to go out if it is for a public event. NOTE: Newspaper, radio and TV "calendar of events" sections usually require event news releases three weeks in advance. Get your information together early!

If your information is about an event (lecture, performance, etc.), remember:

• Generally, only events open to the general public are eligible for a standard news release
• Events open only to students can be publicized through the My.Champlain portal announcements channel, posting on the newsblog, social media or by contacting the editor of the Current newspaper or Campus Compass staff in the EMC.

Good topics for news releases include: new hires or promotions; regional, state or national awards for student instructionally related activities, teams or groups; regional, state, or national awards for faculty and staff members; new academic programs or majors; workshops, seminars and lectures (open to the public) by interesting speakers or on interesting, timely topics; and performances by student groups.

Please note: Information about graduations, dean's list and other Champlain academic awards are provided by the Advising and Registration Office. Those hometown news releases are created and sent through our Read Media release service.

Most news releases will generally be limited to 150 to 200 words.

By filling out the form and all the questions that apply, you will make it possible to make the process more efficient — which helps save time, avoid duplication of effort and offers a consistent place for faculty, staff and others to send news. It also allows us to quickly post to social media, blogs and respond to other public information and marketing needs. Ultimately, it will save time and avoid missed opportunities to tell our stories.

This form also serves as a great starting point to help identify stories that could be offered to local, regional and national media. In those cases, we will contact you directly for more information.

Your assistance in providing full information in a timely manner is the key to getting Champlain's stories out to the media and beyond. This is a tool to help us do a better job for you and the College. Thanks.

	Your First Name

	Your Last Name

	Your Email Address

	Your Phone Number

	Your Division or Department

	Date you would ideally like this news issued

Information to be included in your news release Please fill in all applicable blanks below. Be sure to include the official title or name of the event or item.

	Who: (Who is sponsoring the event? Who is the speaker/performer? Who won the award?)

	What: (What is the event and its name? What is the award/contest? What is prize -- cash?)

	Where: (Where is the event taking place? Where was the award given?)

	When: (When is the event — Date AND Time? When was the award given?)

	Why: (Why is the event happening? Is it a benefit? Part of a series? Why was the award given?)

	How: (How did the team win the award, if not already provided in ‘Why’)

	Additional info: (Please include ticket cost and where to buy tickets, and Web site address for more details, if one exists.)

	Hometown News Contact: (Is there a local newspaper you would specifically like us to send this release – generally for awards or honors releases)

	Contact: (Who should the media contact for more information? Name & title.)

	Contact's Office Phone Number:

	Contact's Cell Phone Number:

	Contact's Email Address:

A photo is worth 1,000 words. Do you have photos? If so, e-mail them as jpg attachments to smease@champlain.edu

Question Contact Steve Mease, Public Information and News Director, Champlain College, 802-865-6432 or smease@champlain.edu.