Online Digital Marketing Certificate

Earn your Digital Marketing Certificate online at Champlain College Online and enter this career field with a credential employers will respect.

Our online Digital Marketing Certificate:

  • Teaches you how to identify best practice solutions to strategic, tactical, and operational issues in digital marketing
  • Provides you with the knowledge to create simple, data-driven action plans based on the attainment of measurable results
  • Is designed for students with a variety of previous marketing or business experience
  • Incorporates action learning, allowing you to apply what you learn almost immediately by utilizing actual projects and challenges from your current position or employer
  • Integrates foundational marketing knowledge with current web marketing topics including courses in:
    • Pay-per-click advertising (PPC)
    • Search engine optimization (SEO)
    • Web analytics
    • RSS feeds
    • Social networking options

Note: Federal financial aid is only available for associate, bachelor's, and master's degree programs. Stand-alone certificate programs are ineligible for financial aid.


 Course # Course TitleCredits
MKTG 200 The Strategic Marketing Process 3
WEBD 125
or WEBD 150
Web Page Development I - HTML
or Introduction to Web Business
MKTG 250 Digital Marketing 3
EBUS 210 Retail Internet Business (5-week course) 3
EBUS 411A IBT: Search Engine Optimization (5-week course) 1
EBUS 411B IBT: Google AdWords (5-week course) 1
EBUS 411C IBT: Web Analytics (5-week course) 1
 Total Credits to Earn This Certificate: 15

* Some courses in this certificate program may have prerequisites. Please click on the course name for a description and prerequisite information. If prerequisites are listed that are not currently part of the certificate program please call an admissions representative at 888-545-3459 for more information.