Publishing Management Specialization

Focused area of study for Management of Creative Media Majors

Why Choose to Specialize in Publishing Management?

The changes in our consumption of media has evolved publishing well beyond traditional printed materials. With a drastic rise in digital content, a firm understanding of the new fundamentals of publishing is critical in nearly every professional vocation. A specialization in publishing will teach you the most effective methods in producing content and preparing it for mass consumption, including the most up to date methods of creative and technical writing, image and media creation, digital graphic design and layout, promotion and marketing. In addition, contemporary developments in publication are also studied and discussed, and when possible incorporated into publishing strategies.

Champlain understands the importance of educating students to become innovative and flexible critical thinkers. Our Upside Down Curriculum will get you started on relevant courses in publishing in your first semester. Additionally, you will have access to our in-house publishing company, the Champlain College Publishing Initiative.

Courses in this Specialization Currently Include:

WRT 100 - Introduction to the Writing Profession
GDD 111 - Visual and Digital Fundamentals
GDD 181 - Design Solutions
WRT 201 - Professional Writing Portfolio I
WRT 301 - Professional Writing Portfolio II
WRT 345 - Professional Copy Editing
WRT 346 -  Publishing in the 21st Century
MKT 210 Consumer Behavior or MKT 350 Digital Marketing or MKT 330 Brand & Account Management

Got a Question about this Specialization?

Ask a question, and someone from our Admission team will put you in touch with the faculty or staff member who can best answer your questions.