This is a project created by 5 students in the Public Relations major: Justine Riegel, Riva Dumont, Simi Maxfield, Jean-Luc Dushime, and Marissa Bentivoglio.  These students worked together to study a Vermont-based household product brand and come up with a successful PR plan.  They researched and studied where the products were sold, the market share, how consumers feel about the product, and how consumers might find out more about the brand.   In the end, they came up with a plan to help improve the company's social media presence and overall PR.

To see the whole presentation, click here.

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