Activist Marketing Minor

WHY MINOR IN ACTIVIST MARKETING?

Through project-based courses, you'll learn how to effectively share crucial messages and engage an audience. 

Learn about marketing fundamentals, explore the ways business models can be optimized to "do good," discover what activist marketing looks like for brands and individuals, and practice applying marketing strategies and tactics to non-profits and social campaigns.

Champlain's minor in Activist Marketing pairs well with a wide variety of majors—you'll build important skills for your career and/or volunteer work.  

COURSES IN THIS MINOR INCLUDE:

• BUS 120: Marketing & the Organizational Mindset
  • or MKT 110: Introduction to Marketing
• MGT 285: Business Models for Impact
• MKT 280: Activist Marketing
• MKT 340: Nonprofit & Social Marketing
• Choose a COM, EVT, or MKT elective

NEED MORE INFORMATION ABOUT THIS MINOR?

Email our admissions team and we'll put you in touch with the faculty or staff member who can best answer your questions.