AFTER CHAMPLAIN, Lauren landed a brand planning internship at MullenLowe which led into a fulltime Junior Strategist position. Now, she works on projects as a researcher and strategizer, including a campaign with Hyatt hotels focused on developing an emotional connection with their clients. Read more about the results of Lauren's work with MullenLowe in this Adweek feature of Hyatt's campaign, "You've Come To Far To Settle Now."
"During my first year, I became close with my professors. Many went from being professors to role-models, to mentors, to friends. From them, I gained tremendous confidence, especially within my field, and reassurance that my education completely prepared me to enter the workforce. I was encouraged by Champlain to take on so many opportunities. As an officer of the Ski & Ride club, I was able to devise marketing approaches to our events with limited budgets. It was exciting to see my friends' and my ideas come to fruition. I also studied abroad in Dunedin, New Zealand during my junior year which was 100% the highlight of my time at Champlain. I traveled, hiked, snowboarded, hitchhiked, bungee-jumped and encountered the most amazing people and culture. A close second was receiving the Freeman Foundation Grant to live and work in Shanghai, China. I learned and grew more in those three months than I ever could have imagined. While there, I worked for a fashion and tourism start-up, Shopilist.com, within a digital marketing agency, Mailman Group. It was eye-opening to not only live in China, but also to be working there, alongside locals and other internationals. My other internships included a Consumer Insights internship at Outdoor Gear Exchange, a Client Group internship at KSV, and an Insights internship at Fuse. Combining the excitement I had for consumer insights and research, and the passion I had for understanding new cultures from my travels, I decided to exclusively pursue strategy positions in advertising, as it was what I loved most."
Lauren, Marketing Major
High Bridge, NJ
ROBERT P. STILLER SCHOOL OF BUSINESS
AFTER CHAMPLAIN, Mike started working for EXCLUSIVE as a Paid Search & Amazon Specialist. Now he controls over $300K of spending for a portfolio of clients across AdWords, BingAds and Amazon Services.
"My whole life I wanted to study advertising, film production, business and corporate law. In the end, I ended up choosing Marketing. It was a good mix of creativity and advertising with a business constant. Champlain's Marketing program was absolutely amazing. Each semester, I worked with a different business. So, my first year I worked with Salaam Clothing, Tent City, and Artemis Fitness. Sophomore year I got more involved with all of the other areas of campus, so I did marketing with the Event Center and worked with LEAD, and I also got an internship with COTS. Now, I've done marketing for UVM, and I interned with the New Zealand American Football Federation (NZAFF) while studying abroad.
I want to work in sports event marketing, ideally with the NFL, and while in New Zealand, I got to take their sports and recreation courses, and do the marketing for the NZAFF. That's a huge opportunity that I wouldn't have in Burlington, but I did because I went to Champlain."
Mike, Marketing MajorWare, MEROBERT P. STILLER SCHOOL OF BUSINESS
Champlain's Upside-Down Curriculum allowed Emma to find a major that was truly the right fit for her...I came into Champlain thinking that public relations was going to be my calling. I liked the classes, but what really intrigued me was a marketing class I took in my first year. We did a live-client class, where we had to choose a client, get in touch with them and work with them all semester. I was like, "I want more of this," so I switched to the Marketing major, and I didn't even lose any time or credits. The Upside-Down Curriculum, and having those major specific classes in my first year, helped me narrow down what I was interested in and figure out what was right for me. Emma's professors have challenged and guided her toward success...Champlain's professors are so passionate about what they do, and they're also passionate about what their students want to do. In class, teachers are super helpful and always say, "I'm here for you," but they also make sure to say, "I know you can do it on your own." The professors at Champlain won't give you training wheels, but they will always be there to catch you if you fall. Her in-class experiences have even helped her find internships...I'm a Marketing Intern at Butch + Babe's, a restaurant in the Old North End of Burlington. We worked with the owner in my Integrated Advertising class. After the course was done, I handed the owner of the restaurant my résumé and a cover letter and said, "I'm here for the summer." We had a meeting, and she said she really liked all of my ideas from the semester. We worked together all summer, and we still work together today. I've been working hand-in-hand with her business goals, where she wants her company to go, and increasing customer engagement with her brand. My major related classes have helped prepare me for the real world.
To incoming students, Emma says... Champlain is a place where almost anyone can learn. If you're passionate about something, this is the place to be.
Emma, Marketing majorBrunswick, MaineStudied abroad in Prague and the United KingdomROBERT P. STILLER SCHOOL OF BUSINESS
AFTER CHAMPLAIN, Kayla not only landed a gig at Miranda Creative, but also founded her own firm, Dalahäst Marketing. Now she straddles the two as a Digital and Creative Content Marketer.
"When I first visited Champlain, I could feel that it was a place where I would prosper and be supported in my endeavors. At Champlain, I was able to be active and pursue all of my interests, while learning more about myself, and the world, than I could have ever imagined.
In my first year, I quickly became involved in group fitness classes; got a work study job in the Center for Service & Civic Engagement; was hired as a Resident Assistant; and single-handedly organized a TOMS Shoes event downtown. All these experiences, and more, were chronicled in my blog, Assiduous Student. My initiative, displayed through these projects, helped me land an internship in Champlain's News & Public Information Office.
As a junior, I traveled to Jordan and China through global perspective Core courses; I spent the following summer in Shanghai for an internship. My international experiences have allowed me to bring a broader world view to my education and work. I also cultivated a Commitment to Action project at the Clinton Global Initiative University annual meeting in 2013, where I met student leaders from around the world.
Without the continual support from everyone in the Champlain community, I would never have found myself."
Kayla, Marketing & Advertising majorGriswold, CTROBERT P. STILLER SCHOOL OF BUSINESS